
Agency & Client Experience
A Proven Track Record of Excellence
Joe's expertise spans the realms of B2B and B2C marketing, providing a comprehensive understanding of the distinct nuances that drive success in each domain. His multifaceted background equips him to adapt strategies seamlessly, whether engaging with businesses or reaching consumers directly.
Drawing upon his diverse experiences, Joe brings a holistic approach to marketing that transcends traditional boundaries, fostering a dynamic and results-driven environment within any organization.
Embrace Joe's unmatched versatility to unlock boundless opportunities for growth and market expansion, empowering your business to thrive in an ever-evolving landscape.
Experience
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Disney+Gro
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​Growth Marketing, Paid Media Manager (International Markets)
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Oracle
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Interim Global Director, Paid Social
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Group Director, Paid Social - North America
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Senior Digital Marketing Manager, Paid Social Lead
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Senior Digital Media Strategist
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IBM
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Digital Strategist, NA Systems Performance Marketing
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Ogilvy
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Digital Media Supervisor
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Media Planner
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Assistant Media Planner
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Madison Square Garden
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Fan Cam Producer
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Event Presentation / Marketing (NY Rangers)
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Ranger Fan Contributor
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Bleacher Report
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Contributor
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Patch.Com
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Writer & Reporter
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SKILLS:
Digital Marketing & Advertising Platforms
Marketing, Competitive & Data Analysis
A/B Testing & Strategy
Multichannel & Optimization Campaign Management
Client Relationships & Negotiation
Agile Development & Project Management
Customer & User Experience (CX & UX)
Account, Brand & Budget Management
Advertising & Audience Tagging
Education
DEGREES
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Rutgers, The State University
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Bachelors of Science, Sports Management
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Rutgers, The State University
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Bachelors of Arts, Journalism & Media Studies
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CERTIFICATIONS
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Meta
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​Facebook Blueprint
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LinkedIn
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​Certified Marketing Expert
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Tech
Analytics
Adobe Analytics | DV360 | Oracle Data Cloud (Formerly BlueKai) | Oracle Business Intelligence | Oracle Data Visualization |
MARTECH
Facebook | LinkedIn | Netbase | Salesforce | Sprinklr | Twitter | Marketing Resource Management (MRM) |
BUSINESS
GCM | Eloqua | Prisma | TTD | Oracle Endeca Server | PathFactory | Confluence | Slack | Airtable